• February 12th, 2007 • 121 comments
Rise of Virtual Workers
“BusinessWeek Tech Guide”:http://www.businessweek.com/technology/ceo_guide/ has today an article about” working from home”:http://www.businessweek.com/technology/content/feb2007/tc20070212_457307.htm?chan=technology_ceo+guide+to+technology_online+video which explains how big companies such as Microsoft or IBM have introduced Virtual Workers programs. A sign that telecommuting is on the rise?
On another related area, BestBuy is currently implementing a management by objectives. Employees are not required to come 9 to 5 but are given a set of objectives. They may work from home, go to the office. This is a breakthrough for me.
SomeRandomDude explains why the “current advertising model doesn’t work”:http://www.somerandomdude.net/blog/opinion/sorry-state-of-online-advertising/ . I agree with him, though what he says is not much news. What i found interesting is the graphs showing the decline of CNN and ESPN audiences, while we all know how many alternative websites rose in 2006.
Fragmentation, Fall of ad revenues, Virtual Workers, Work by Objectives, all good news for “micro-brands”:http://madmedia.stikipad.com/notes/
More Articles:
* “Citizen Media”:http://heri.madmedia.ca/articles/2007/02/11/citizen-media
* “Jobs of the future”:http://heri.madmedia.ca/articles/2007/02/04/jobs-of-the-future










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